Why this comes up

By default, iPhones save photos in Apple’s High Efficiency format (HEIC or HEIF) rather than JPEG. When you upload directly from your phone, Shrpa converts those files for you. When you transfer them to a Mac and/or PC and upload from there, it does not convert the files, so you’ll want to convert them yourself first.

How to convert on a Mac

  1. Select the files in Finder

    Locate the files in Finder and Shift-click to select all of the ones you want converted.

  2. Open Quick Actions

    Control-click the file name and choose Quick Actions › Convert Image.

  3. Convert to JPEG at actual size

    Choose JPEG and Actual size to maintain a high quality image, then choose Convert to JPEG.

Keep the quality

Choosing Actual size rather than a smaller preset preserves the full resolution of your photos. Destinations use this content in their own marketing, so upload the largest version you have.

How to convert on a PC

  1. Open the file in Photos

    Right-click the file in File Explorer and choose Open with › Photos. If Windows cannot open the file, install the free HEIF Image Extensions from the Microsoft Store first.

  2. Choose Save as

    Select the three dots in the top-right corner of the Photos window and choose Save as.

  3. Save it as a JPG

    Set Save as type to JPG, leave the quality slider at its highest setting, then choose Save. Repeat for each photo, or use a batch converter if you have a lot of them.

Skip Google Drive

Please don’t move your photos and videos through Google Drive or Google Photos on the way to Shrpa. Those apps often hand back a compressed, resized copy rather than the file you shot, and the drop in quality is significant enough that destinations can’t use the content in their marketing.

Upload straight from your phone whenever you can. If you do need to move files to a computer first, use a cable, AirDrop, or a direct file transfer so the originals stay intact.

Avoiding the conversion step entirely

If you would rather shoot in a format that needs no conversion, open Settings › Camera › Formats on your iPhone and choose Most Compatible. New photos will be captured as JPEG. Photos you already took in HEIC will still need converting.

Before you upload

Once your files are JPEGs, check them against the creator visit expectations: 80+ pieces of content including at least 8 video clips, a minimum of 5 photos or videos per stop, and everything uploaded within 10 days of your visit.

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